RMS Confidence Starts With Accurate Measurement — Why We Rely on iGUIDE
- Mark Heidelberg

- Dec 10, 2025
- 2 min read

Anyone working in Alberta real estate understands the importance of RMS. It’s part of how we communicate property information clearly and consistently, and it plays a major role in setting expectations for both buyers and sellers. Because of that, accuracy isn’t something we aim for — it’s something we insist on.
At Heidelberg Media, RMS is built into our workflow. After measuring thousands of homes across Edmonton and surrounding areas, we’re thoroughly familiar with how RMS applies in real-world scenarios, from complex floor plans to unique architectural features. Our focus is simple: provide measurements and floor plans you can trust every time you list a property.
Why We Use iGUIDE for RMS-Compliant Measurements
Consistency and accuracy matter, which is why we use the iGUIDE measurement and floor plan system for all RMS services. It’s a reliable tool that delivers both precision and clarity — two things that benefit agents, sellers, and buyers alike.
Accurate laser-based measurement
iGUIDE captures precise data throughout the home, producing RMS-compliant measurements without the uncertainty that can come from manual methods. Typical iGUIDE measurement uncertainty in distance measurement on a floor plan is 0.5% or better and the corresponding uncertainty in square footage is 1% or better, providing you the confidence required..
Clean, modern floor plans
Every listing receives clear, easy-to-read floor plans that help buyers understand the property layout instantly. They look professional, and they support informed decision-making.
Integrated virtual tours
Alongside measurements, iGUIDE produces high-quality immersive tours. This adds substantial value to your listing, allowing buyers to explore the home at their own pace with accurate spatial context.
Fast turnaround
Most measurement and floor plan packages are delivered the next day, keeping your listing process efficient and avoiding unnecessary delays.
Consistency across every listing
Whether you’re listing a condo, a single-family home, or a custom build, you get the same high standard of measurement and presentation — every time.
Why This Matters for Your Business
Accurate RMS measurements reduce risk, protect your reputation, and support transparent communication with clients. When combined with professional floor plans and a detailed virtual tour, they also elevate your listing’s presentation, helping you stand out in a competitive market.
Our role is to make that process seamless. We handle the technical side so you can focus on the client side — knowing the data behind your listing is reliable, compliant, and presented at a professional standard.
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